b'New Strategic PlanOn December 14, 2021, the Cone Health Board of Trustees approved our FY22 Strategic Plan, which supports our brand promise, purpose and vision. HEALTHY FUTURE READYThe new plan articulates how we can bring forwardCOMMUNITIES WORKPLACEand execute on a winning aspiration, build on ourBecome a future focused current strengths, and create a future state whereImprove the health andorganization through evolving the entire health care system can move from successwell-being of all ourour culture, developing our to significance. Our Winning Aspiration:Conecommunities and Health improves the daily lives of people in ourconsumers people, and leveraging our communities through a set of connected health care,capabilitiesinsurance and wellness products. The FY22 strategic plan contains four new strategic priorities, key activities for execution over the next 3 years and key metrics. Over the past 12 months, team members throughout the system and members ofTRANSFORMATION CONSUMER-DRIVENour Enterprise Leadership Team have led bodies of work and created actionable plans with one goal inTO VALUE BRAND EXPERIENCEmindwe are building the future, not just of ConeTransform our clinical andDesign and establish our Health, but of health care. business models to excel in Brand Experience to value-based care foster consumer loyalty and business growth5 O c t o b e r 1 , 2 0 2 1 t o S e p t e m b e r 3 0 , 2 0 2 2'